You can easily attract a lot of attention as a first-time exhibitor, and successful and creative marketing doesn’t have to be expensive. We’ll be happy to help you get noticed by the public and press.
In addition to the usual advertising materials, we also recommend taking advantage of the opportunities offered by the Book Fair to achieve maximum impact. This way you’ll be sure to make the most of your participation in the fair.
We’ve compiled some further information for you here:
The following three measures are essential to your success at the fair: authentic networking, clever marketing and optimal presentation of your stand. By intelligently combining these three elements, you’ll ensure that your time at the Book Fair is a success. Find out more about these three areas. Get more information:
Good marketing spreads wide: The Virenschleuderpreis for viral marketing ideas was founded by networker Leander Wattig. He and the Frankfurt Book Fair are looking for successful publishing campaigns.
More information on the Virenschleuderpreis